Sellers: Are You Making Your Agent Crazy?
The agent/seller relationship is like none other. No other professional spends the majority of their client time in the client’s actual home. We get very close to our sellers, not just physically but mentally and emotionally.
Because we see them in this somewhat vulnerable setting, and for an extended period, sometimes special bonds form. The line between the business and the personal sometimes blurs, and the seller feels comfortable enough to indulge in some behaviors that drive the agent crazy.
Here are five things sellers do that make agents go nuts – and diminish their chances for a successful sale at the best price and in the shortest amount of time.
Failing to keep the home clean
When your home is on the market, it needs to be ready for a showing on a moment’s notice. That means you need be “seller aware” 24/7.
If you’re serious about selling, keeping things tidy is par for the course. Make a plan to remove Fido’s saliva-stained tennis ball from the couch or Susie’s Barbie doll off the floor.
Before you list, move out the stuff you won’t need until you settle into your new home. Make a particular space in a closet or storage bin for the day-to-day stuff that could turn off potential buyers. Doing so will only ensure a positive experience for your prospective customer, the buyer.
Sticking around during an open house
There’s a reason real estate agents don’t want sellers hanging around when potential buyers arrive. While you may be perfectly friendly and agreeable, your presence can alienate your customers or make them feel uncomfortable without you even knowing it.
They want to dig their feet into their potential new home. That means they need to feel free to open closets, poke around in cabinets and make comments to their partners or kids.
Your presence prevents them from getting to know your home – and it can backfire. If you’re desperate to find out what’s going on at an open house or how buyers are responding, make a plan with your agent to show up anonymously during the open house.
Holding out for extra money at the last minute
A home sale negotiation can be a rocky road, even in healthy markets. If you sense the market is in your favor, you may second-guess the list price if you see activity quickly, particularly in the form of multiple offers.
It’s a great and powerful feeling. But imagine if, in an attempt to squeak out an additional $3,500 from a serious buyer, you pit them against a not-so-great buyer, and you lose both?
It happens, much to the dismay of the listing agents who advocate working with the best buyer and not necessarily the best “offer.”
In other words, you should always be thinking of the big picture – which isn’t always the same as the most significant offer.
Neglecting to clean up for the new buyer
Imagine you’re the buyer. Would you want to walk into your new home and find 12 cans of old paint in the garage? How about an old baby carriage in the attic?
Clean your home and deliver it in good condition to the new buyers. Not only will they appreciate the gesture, but they’re more likely to be on your side if you need them in the future for favors like forwarding mail or packages.
Insisting your home is unique
Your home is no doubt very special to you. You’ve built memories, tracked major life events and used it as more than just a place to lay your head at night. When it comes time to sell, it’s often hard to think of your home as a product on the open market.
Because of your emotional attachments to it, you may feel your place is unique, which you then equate to being more valuable.
If you find yourself resisting your agent’s pricing advice, take a step back and consider if you’re ready to sell. Resisting may be a sign you’re not yet willing to emotionally detach.
Keep in mind that an overpriced home, even in a strong market, will ultimately sell for less than a home priced well from the start.
Note: The views and opinions expressed in this article are those of the author and do not necessarily reflect the opinion or position of Zillow.
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